. Zetva
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Who we are

Zetva is a trusted farm-to-business supply partner, bridging the gap between farmers and modern markets. With deep-rooted expertise in sourcing, strong farmer relationships, and an understanding of retail and e-commerce demands, we ensure consistent, high-quality produce at competitive prices.

We work directly with farmers, FPOs, agri-entrepreneurs, and farm aggregators, sourcing fresh fruits and vegetables right from the farm gate. By managing on-site loading, we maintain strict quality control from the very first step—minimizing losses, improving shelf life, and enhancing value for our customers.

At zetva, we are building a transparent, efficient, and ethical supply chain that creates long-term value for both farmers and buyers.

What We Do Best

Direct Farm Loading

We procure produce directly at the source, ensuring better quality and price advantage.

Retail & E-Commerce Focus

We understand precise quality needs—right size, grade, and packing for instant shelf-readiness

Pan-India Farmer Network

Trusted relationships with farmer groups and FPOs across India for reliable supply.

Fair & Transparent Pricing

Strong market insights allow us to offer competitive, consistent, and ethical pricing.

End-to-End Supply Chain

From sourcing to sorting, packing, and transport—we manage the complete flow seamlessly.

Our Vision

To redefine India’s fresh produce supply chain by connecting farms to the future with transparency, sustainability, and trust.

We envision a world where every fruit and vegetable on your plate is traceable, responsibly grown, and fairly sourced empowering both farmers and businesses across the country.

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Our Mission

Empower Farmers : Strengthen the backbone of agriculture by giving farmers direct access to markets, fair prices, and technical support.

Deliver Freshness : Ensure premium quality, farm-fresh fruits and vegetables reach our partners through streamlined sourcing and logistics.

Drive Innovation : Leverage technology to improve traceability, reduce wastage, and create scalable, reliable supply systems.

Serve Markets Efficiently : Cater to the dynamic needs of E-commerce, Q-commerce, hospitality, and modern retail with agility and consistency.

Our Core Values

Integrity at Every Step
We believe in honest sourcing, transparent pricing, and ethical partnerships — with farmers, clients, and communities.

Farmer First
Our farmers are our foundation. We work hand-in-hand with them to ensure sustainable practices, fair income, and mutual growth.

Customer-Centricity
We don’t just supply produce we deliver reliability. Our systems and solutions are designed around the evolving needs of modern businesses.

Agility & Innovation
In a fast-moving supply environment, we stay nimble. We adapt quickly, use data-driven decisions, and constantly improve operations and logistics.

Sustainability & Responsibility
From reducing food miles to minimizing waste, we take conscious steps to care for the environment and the future of agriculture.

Our Services

Fresh Fruits & Vegetables
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Farm-Level Sorting & Grading
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Customized Packing Solutions
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PAN India Sourcing
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Reliable & On-Time Delivery

Meet Our Team

Tushar
Tushar Murbade

Founder & Director

With deep roots in farming and an entrepreneurial mindset, Tushar brings a vision to bridge the gap between farmers and modern markets. His leadership ensures quality produce reaches clients efficiently and ethically.

Chetan
Chetan Bhosale

Operations & Sourcing Head

Chetan drives field operations and vendor onboarding, ensuring seamless sourcing from multiple agri-zones. His experience in ground-level coordination and quality assurance keeps our supply chain agile and responsive.

Akshay
Akshay Murbade

Technology & Logistics Lead

Focused on streamlining backend systems, Akshay helps optimize everything from inventory tracking to route planning — enabling timely deliveries with minimal waste.

Our Presence

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At zetva, we are building a transparent, efficient, and ethical supply chain that creates long-term value for both farmers and buyers.

  • Kalwan & Rahuri (MH) – Onion packing and loading facility

  • Sangola (MH) – Fruit sourcing and aggregation

  • Indore (MP) – Potato and garlic operations hub

  • Himachal Pradesh (HP) – Stone fruits loading point

  • Pathankot (PB) & Muzaffarpur (BR) – Litchi sourcing and loading